Design
No boring branding here. I take the ordinary and add a little a lot of spice. My whole goal as a designer is to channel the core of who you are and craft a brand that matches, for you and your fans.
Design
INDUSTRY
MAKEUP & COSMETICS
WHAT I DID
BRAND IDENTITY & COLLATERAL DESIGN
CONCEPT PROJECT
PRIMARY LOGO
"Dear Lilith" faces the challenge of distinguishing itself in the crowded makeup market, where conventional aesthetics often overshadow more unique themes. The brand needs to carve out a niche for its spooky, mystical vibe, ensuring it resonates with an audience seeking makeup with an otherworldly allure. The primary goal was to transform this challenge into an opportunity by creating a mystical brand identity that captivates those drawn to the enchanting, ethereal world.
SECONDARY LOGO
LOGOMARK
COLOR PALETTE
INDUSTRY
MUSIC
WHAT I DID
BRAND IDENTITY & WEBSITE
CONCEPT PROJECT
LOGO
This project goal was to create a versatile and engaging website template for rock bands, using the concept of Embers Rebellion as a model. This template captures a rebellious spirit, reflecting the energy and diversity found in the music industry. The focus was to design an adaptable online platform that can be customized by various bands to showcase their unique identity, music, and performances.
WEBSITE & MOBILE DESIGN
COLOR PALETTE
SEE LIVE DEMO
INDUSTRY
MUSIC
WHAT I DID
BRAND IDENTITY & WEBSITE
CONCEPT PROJECT
LOGO
This project goal was to develop a brand identity as well as a customizable website template specifically designed for bands in the cyberpunk EDM rock genre. The template would focus on capturing the unique neon-grunge aesthetic of such bands, ensuring a distinct and memorable online presence that aligns with their brand identity. The aim was to create a cohesive digital experience that not only showcases the band's music and merchandise but also fosters fan engagement and community building.
WEBSITE & MOBILE DESIGN
COLOR PALETTE
LOGOMARK
SEE LIVE DEMO
INDUSTRY
ENERGY DRINK
WHAT I DID
COLLATERAL DESIGN
PROJECTS
FESTIVAL POSTERS
I've collaborated with Red Bull North America's Marketing and Sales teams, focusing on Trade Marketing Assets to enhance the brand's presence in key markets and events like Lollapalooza, Riot Fest, Kentucky Derby & Indy 500. My work, characterized by quick turnarounds and meticulous attention to detail, has consistently upheld Red Bull's high standards for premium brand representation. By delivering superior design work under tight deadlines, I've contributed to reinforcing Red Bull's image as a leader in the energy drink sector.
INDUSTRY
FASHION
WHAT I DID
BRAND IDENTITY & COLLATERAL DESIGN
CONCEPT PROJECT
LOGO
Jaclyn Gersh's fashion brand, 'Destruction', was a bold venture into the realm of avant-garde apparel, embracing the concept of 'beauty in chaos'. The line's primary goal was to challenge traditional fashion norms by introducing clothing that artfully incorporates ripped and tattered fabrics, all in a palette of moody colors. The brand seeks to establish a strong presence in the fashion industry by appealing to a niche market that values individuality and self-expression. 'Destruction' is not just about clothing; it's a statement on the transformative power of fashion to turn imperfections into art.
COLOR PALETTE
INDUSTRY
Retail
WHAT I DID
BRAND IDENTITY & COLLATERAL DESIGN
CONCEPT PROJECT
LOGO
Striped Collision is a unique retail concept dedicated entirely to celebrating the timeless appeal of striped clothing. This store stands as a vibrant testament to the versatility and enduring style of stripes, operating under the catchy tagline, 'Don't stress. Stripe.' The store's range includes a diverse array of striped apparel, catering to a wide audience who appreciates this classic pattern's ability to create visual interest and flatter any figure. By focusing exclusively on striped garments, Striped Collision aims to position itself as a niche leader in the fashion industry, advocating for the idea that stripes are not just a trend but a lifestyle choice that symbolizes effortless style and sophistication.
COLOR PALETTE
INDUSTRY
EDUCATION
WHAT I DID
COLLATERAL DESIGN
PROJECTS
The primary goal in designing the lesson plans, quizzes, teacher guides, DIY activities, and other educational resources for Generation Genius was to create an engaging, comprehensive, and standards-aligned K-8 science curriculum. These materials were meticulously crafted to complement the fun and educational videos, and to foster a deep understanding of scientific concepts while keeping students motivated and excited about learning. Our overarching goal is to transform the way science is taught and perceived by young learners, making it an interactive, relatable, and fundamental part of their education journey.
Boss Branding
The For This Gig
Web Rebel
VIP Treatment
Ready to have a brand that feels like you to its core? Get custom branding that speaks to your fans and pushes the norm.
Want a website that actually works for you? This one's for you if you have a brand identity but no online home to show it off and shake things up.
PEEP THE DEETS
Do you need it all? Get a brand and website that creates cult followers because you are really that cool; now we can show them.
goods
Over the past year, I realized that while I love photography, I hated trying to build a site for it. I kept pushing it further and further back with dread. Luckily, I was able to connect with Kimmy after I posted a shoot of someone we both happened to know. I saw that she had a style that perfectly fit what I was looking for, so I decided to ask for her help. Kimmy was responsive, always asked the right questions, and was able to take my ideas and lay them out in a way I only wish I could. The price was fair, and I still feel I didn't pay enough for the detail and professionalism I received. I will definitely recommend her any chance I get because it is extremely easy to find a scammer or someone who won't go an inch, let alone the extra mile she did. I could not be happier with the results, and I am almost sad that it's over already."
Josh, CineSinner
"Kimmy is that rare example of someone who loves what SHE doES, and it shows through every pixel of her work.
Photographer
Myself, and multiple Marketing & Sales members at Red Bull North America, have been working with Kimmy on design work for over 5+ years. She has always executed at the highest level and consistently goes above and beyond when it comes to fulfilling project orders for our Trade Marketing Assets. Red Bull has a very high standard for the way our product is displayed in the market (on/off premise, festivals & events) and she has been our go-to resource for ensuring our brand is always represented in the most premium way. Oftentimes we would have her do rush orders, “high stakes” projects and graphics for some of our biggest moments such as: Lollapalooza, Riot Fest, Kentucky Derby & Indy 500. It is extremely hard to find someone who possesses the skill set and attention to detail that Kimmy has!"
Brad Becker
"she continues to impress and make our lives easy!
Sr. Manager, On Premise Marketing
Red Bull North America
I'm the CEO of an Inc. 500 company and Kimmy has done our business cards, printed banners, web graphics, labels, document layouts, postcards, etc. The versatility is incredible, usually, people specialize in just one, but she does it all. The speed is also second to none. If I'm in a pinch I can always count on Kimmy to make it happen, sometimes on the same day when there is something urgent. This year when my company appeared in Time Magazine and the editors asked for 1 photo to represent us, we submitted one made by Kimmy Tran. Fast, versatile, and top quality. What more can you ask for."
Jeffrey Vinokur
"Kimmy Tran has been our graphic designer since day one.
Founder and CEO
Generation Genius
Kimmy is a true professional, embodying the spirit of hard work and creativity. Her tireless efforts and innovative ideas consistently shine through in the exceptional covers she produces. From day one, I was struck by her ability to take my vague concepts and turn them into stunning visual masterpieces that capture the essence of my work.
I wholeheartedly endorse Kimmy as a remarkable cover designer who has enriched my creative journey over the past eight years. Her hard work, boundless creativity, and willingness to go the extra mile make her an invaluable asset to any creative endeavor. I look forward to many more years of collaboration and witnessing her continued growth and success."
"I rely on Kimmy not just as a designer,
but as a creative partner.
Nicole Fox
Author "The Queen of Dark Mafia Romance"
I go to her for all of the graphic design work I need for my business. She works with you start to finish to make sure that you’ll end up with designs that you’ll love. She’s my go-to recommendation for friends and business parters looking for someone to help revamp their brand, put together a pitch deck, or help create illustrations that convey the right message. I’ve heard raving reviews of her work from everyone I’ve sent her way. Thank you, Kimmy!"
"Kimmy is a dream to work with.
Mallory Ditchey, M.A.
Admissions Essay Coach & Educational Consultant
Great Minds Education Consultants, LLC
She is able to articulate through her visuals and presentations incredible designs that capture complex and quantitative information. She has mastered the ability to take an investment manager’s story, strategy or message and bring it to life on the page. She has built our entire suite of marketing materials and I am confident these documents will help us raise significant capital from investors. She is like an extension of my team and an incredibly value resource."
"the highest quality design that I have seen in my 20 years in the financial services industry.
Andrea Brezing
Principal
Finback Investment Partners
We’ve used Kimmy for several design and corporate packages (logo, business cards, letterhead, etc.). She has always done a magnificent job, is very creative and has gone above and beyond in getting us our designs quickly and made revisions promptly when we changed our minds and needed additional tweaking. Kimmy has always been able to make our visions come to life.
This past weekend, I had a neighbor ask if anyone knew a graphic designer. I forwarded Kimmy’s contact info to him and told him he wouldn’t be disappointed. Kimmy has been a joy to work with over the years."
"I couldn’t recommend a graphic designer more highly.
Hans Herrmann
President
ENERGY & TECHNOLOGY SOLUTIONS, LLC
Kimmy possesses a rare and remarkable ability to seamlessly fuse her design expertise with the unique vision and style of her clients. What sets her apart is her uncanny knack for understanding and embracing our design preferences, while infusing her distinct brand personality into every project.
Working alongside Kimmy Tran has been a privilege and a true partnership. Her artistic prowess, collaborative spirit, and unwavering commitment to excellence have elevated our projects and enriched our brand identity. As we continue to forge ahead, I am confident that she will remain an integral part of our creative journey. I wholeheartedly recommend Kimmy Tran to any organization seeking a visionary artist and designer who consistently delivers brilliance."
"The immediate aesthetic allure of her work captivates and resonates.
Laura Gratto
Director of Conversion Rate
Generation Genius
